Survey by Pro-Drilling PR Firm Indicates Public Opinion is Turning Against Drilling in the Marcellus Shale

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Public relations firm Gregory FCA recently used the Nielsen BuzzMetrics service to conduct a study of traditional media, as well as social media, to determine whether public sentiment or perception on the whole is pro, neutral, or anti-drilling with respect to drilling in the Marcellus Shale. Gregory FCA’s survey included more than 100 million online and traditional media comments as part of the study.

The results for traditional media—newspapers, television, and radio:


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