Google Needs to Crack Down on Fake Fractivist News

Back in June 2015, MDN told you about an edgy new pro-fracking website called FrackFeed.com–designed along the lines of BuzzFeed, a news and entertainment site aimed at Millennials (see FrackFeed Site Uses Pop Culture to Spread Truth about Fracking). FrackFeed, like BuzzFeed, contains short, “pithy” articles–but in FrackFeed’s case the articles respond to and expose the lies peddled by anti-drillers, using humor. The format is meant to be easily “consumed” on a smart phone and shared with others. Of course the “cool, hipster” anti-drilling nutters are flustered that pro-drillers are turning one of their own tools against them–exposing them for the humorless mind-numbed robots they are. We love it when someone figures out how to get under their skin! The FrackFeed hipsters have done it again. On May 8, FrackFeed sent an open letter to the mighty Google, asking Google to monitor and demote fake fracktivist news. Love it! Facebook and Google have recently initiated campaigns to label so-called fake news (a VERY disturbing trend that private companies are now arbiters of what is considered authentic and what is considered fake, but that’s a topic for another post). In the well-footnoted and researched letter, FrackFeed points out some of the whopping lies about fracking told by organizations like the Sierra Club. FrackFeed totally refutes the Sierra Club’s false claims and encourages Google to demote their trash talk in search results. We’re not holding our breath…

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