Penn State Says Bullying Companies to Reduce Emissions Works

Some interesting research coming from Penn State (and Binghamton University). A paper recently published in the Journal of the Association of Environmental and Resource Economists found that companies contributing the greatest pollution and emissions were more committed to reducing pollution because they faced greater public scrutiny and risked being labeled as “greenwashers” — entities that make false claims about their environmental impact. In other words, public shaming and bullying (our words) make companies change their behavior. But there was another finding that equally intrigued us...

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