How Republican Tom Corbett Convinced Shell to Locate Cracker in PA
There's no question that Tom Corbett was ten times the governor that Tom Wolf is now. Wolf is an undisputed disaster. Good thing Corbett is the one who brokered the deal to get Shell to select Pennsylvania as the location for its multi-billion dollar ethane cracker plant. A big tax incentive helped lure Shell to the Keystone State, no question about it. But that's not the only reason the company decided on PA. When it comes to business and sales, there are a couple of tried-and-true axioms. One of those axioms is that people do business with people--not companies. Another is this: people buy from people they know, like and trust. Take any one of those elements away, and you don't make a sale. So how did Tom Corbett "sell" Shell on PA as the location? There were a number of factors, but one way that stands out as a shining example: Corbett treated the Shell execs to a Pittsburgh Steelers game...
To view this content, log into your member account. (Not a member? Join Today!)